Most multinational companies look for consumer opinion on their products and services. They therefore rely on unbiased consumer opinions given in online surveys. Participating in online surveys is the simplest way of getting extra money. You get paid for your valuable opinion and time spent. You play an important role in product and service improvement by having your opinion in paid up surveys over the web. When participating in paid up inline surveys it is advisable to be honest when filling in information about yourself and your life style so that you can be reimbursed for your participation. With companies spending more on advertisement, your opinions will be highly sought.